In the summer of 2023, Justin Jefferson traveled to South America to hang with his buddy and Brazilian superstar, Vini, Jr. JJ took in a football match, sampled the sites and sounds of Brazil, and immersed himself in the culture of Brazil in episode one of Going Global.
2024 Advil Campaign with NFL Canada and Bengals RB Chase Brown. Shot in Cincinnati in October 2024.
Two of the biggest stars in their sports — Soccer’s Vini Jr and Football’s Justin Jefferson — battle in a one-of-a-kind competition show at Vini’s house outside Rio, in this blockbuster Game Recognize Game. Garnered over 1 million views in less than eight days!
A four-part series debuting in the fall of 2023 featuring NFL stars traveling abroad in a cross-sport competition. Episode 1 features the Saints Jamaal Williams in Tokyo, Japan
Feature on the Gold Medal Winning USA Women’s Flag Team.
SoHi Media worked with Pinty’s and the NFL to develop, write, create, produce, direct and edit their campaign with Atlanta Falcons quarterback Kirk Cousins in the summer of 2024.
NFL Legend Todd Gurley delivers clues for a scavenger hunt for NFL fans in Toronto ahead of Super Bowl LVIII.
Saints DE heads to Basque Country to challenge other athletes in another round of cross-sport challenges in our 2023 series, Game Recognize Game.
For the last two and a half years, SoHi Media has been producing a wealth of content for the NFL around the growth of flag football. This fall, our team was part of a larger group that helped deliver the hour-long NBC show, “The Global Rise of Flag Football” — a look at the exponential growth of the world’s fastest-growing sports.
Jordan Love stars in Keurig’s “Brew the Love” Campaign. Written, produced, directed, and edited by the SoHi Media team in the summer of 2024.
In January 2023, we were tasked with developing, producing, shooting and editing the creative for Ontario Legal Gaming’s new playoff spot with NFL Hall of Famer, Thurman Thomas.
